Aug 19 2008
Top Gear goes YouTube
BBC opened a brand new YouTube page for Top Gear, their popular, award winning controversial car magazine with Jeremy Clarkson, Richard Hammond and James May.
“The BBC Worldwide YouTube channel has already proven its value to users, having generated millions of views since its launch in March last year. We’re now expanding our portfolio of YouTube channels to reflect the massive online popularity of certain programme brands and to give fans of shows like ‘Top Gear’ a dedicated destination on YouTube.” says Simon Danker, director of digital media van BBC Worldwide.
I say: hooray! YouTube just got a lot more awesome!
If YouTube (or BBC) is able to put advertising on this page, or in these video’s, I’m sure a lot of advertisers will be interested in that! Way to go BBC!
Last 5 posts by Lev Detrez
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