Feb 21 2008
Never Underestimate the power of (unwanted) UGC
What happens when people, dressed all black (Ninjas or commandos), edit your billboards in the middle of the night? Well, you’ll get unwanted UGC. That sucks, because people will remember it… even better than the original message!
Although… sometimes it’s great fun:
Last 5 posts by Lev Detrez
- Wish you were beer! - December 30th, 2008
- Best Wishes from MTV - December 29th, 2008
- City Visions in Mechelen - December 18th, 2008
- Updating the Ranch II - December 16th, 2008
- Direct a Radiohead gig - December 11th, 2008
